Old-Fashioned Branding
True branding transcends fleeting digital trends, demanding deep research, strategic foresight, and sustained investment—a long game no AI can solely master.
What is Business Identity?
Business Identity is the disciplined manifestation of a brand’s essence, coordinating visual, communicative, and behavioral elements to forge a coherent, impactful presence.
What’s Innovation?
Innovation is more like a book than a smartphone.
Design’s Valuable Influence
When you get your hands dirty to do something, you’re not designing; when you plan how to get your hands dirty, you are!
El Concepto de Branding
Creo mucho en la atracción y para mí, la mejor estrategia de marketing es el branding. Construye valor y tendrás adeptos, sólo vende y tendrás compradores.
The Marketing Concept
What is behind exchanging goods? Not only money but also moments and feelings. There lives the concept of Marketing.
The Branding Concept
Beyond logos and fleeting campaigns, branding sculpts corporate culture and fosters deep, intangible connections, transforming businesses into enduring entities.
Estrategias de Negociación
…no es una lucha contra el cliente mas bien hay que guiarlo y conducirlo por el camino que queremos que siga…
Las Creatividades
¿Hay niveles de creatividad? Sí y copiar es el primero…
La Controversia
La controversia considera poner a prueba las ideologías, remover la conciencia y empujar el establishment hasta un punto de inflexión.